About us

We are here to INSPIRE… Inspire vision, direction, clarity of economic thought and above all the creation of an environment in which human dignity and rights are preserved, in order to give life force to the ideas of hope and prosperity, not at any cost, but at responsibly true and fair economic factor costs; so that we can encourage the growth and development of sustainable human endeavours …the rest is just noise!

theMarketSoul ©1999 – 2021 are behavioural economists with the stated aim of increasing the understanding of economics in general by experiential learning methodologies.

Our Three guiding principles:

1. Spontaneous Order – [Open, Free and Fair Markets]

2. Creative Destruction – [Market Forces]

3. Transcending the Tyranny of the Status Quo – [Market Processes]

 Click on the image below for our:


Our Processes include:

a. Vision Change
b. Design Change
c. Plan Change
d. Manage and Implement Change
e. Embed Change

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 theMarketSoul ©1999 - 2021 by theMarketSoul Limited is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.
 Based on a work at themarketsoul.com.
 Permissions beyond the scope of this license may be available at https://themarketsoul.com/©-copyright/.